Marks & Spencer are introducing new variety of super-sized King Grape to Ireland for the first time. The King Grapes are at least a third bigger than a standard grape and are hand selected from the vine and checked to ensure they meet the target size of at least 25 mm.
The King Grape is particularly unique as it is seedless, rare in larger sized grapes. As well as their impressive size, the new M&S King Grapes have a delicious super sweet, plummy flavour.
Zeina Chapman, M&S fruit buyer, commented, “We work closely with our suppliers to bring our customers new and exciting fruit and we’re thrilled to be introducing Ireland’s biggest ever grape. She continues “We’re sure our customers will be wowed by their huge size and love their super sweet flavour – perfect for grape lovers looking for a bigger bite.”
M&S has introduced this new grape following demand from customers for speciality grapes, which are growing in popularity and now account for over 10% of grapes sales. M&S varieties that are already popular include Muscat Beauty, Tutti Frutti and Cotton Candy and the new King Grape is expected to be equally popular.
The new variety was originally bred in California but is now being grown by M&S growers in the Hex Valley region of South Africa. It is particularly delicious frozen and used as ice cubes in drinks or put in to smoothies.
M&S King Grapes are available in stores nationwide priced at €5.79 for 400g.