100 New Jobs

100  new jobs have been announced by new biscuit company East Coast Bakehouse at the Donore Road Business Park as part of a €15m investment.

The former management team of the Jacob Fruitfield Group has established  the new Drogheda-based biscuit business. East Coast Bakehouse plans to manufacture its own product line for the Irish and UK markets.

This project is supported by the Department of Jobs, Enterprise and Innovation through Enterprise Ireland.

Michael Carey, CEO of East Coast Bakehouse, said: “Every week over €3m worth of biscuits is purchased and enjoyed by Irish consumers, almost all are currently imported.

“We aim to provide a new commercially competitive local Irish source of biscuits. There is also a great opportunity to provide high quality biscuits to UK retailers.”

He said the firm had looked at a number of locations for their facility before settling on Drogheda.

Mr Carey said: “Our location on Ireland’s east coast will play a key role in the future of our company. We have worked very closely with Enterprise Ireland on this project and we have been encouraged by local support so far for the development of this facility

“We are very pleased to be launching this new venture. Our management team combined has over 60 years experience in the sector and our drive to bake better biscuits, using select ingredients in a sustainable manner will become key to our business’ success in the coming years.”